george

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Montreal, QC, Canada

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  • Frenstreet's Blog

    Revisiting the Jennifer Aniston Emirates Commercial

    Just like me, you probably stumbled upon this Jennifer Aniston commercial last November when you went to the theater, promoting the most prestigious commercial airline in the world, Emirates. Just like me, you must have thought that the commercial was offensive. Making fun of average planes and people is not that enticing. But you must have missed the whole point... https://www.youtube.com/watch?v=vZEjEb2rtC4&feature=youtu.be&ab_channel=ThomasSK Good advertising ...

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    AdBlock VS Facebook : A Major Shift is coming

    Do you feel that? Do you feel that wave of anti-spam hitting the world of online advertising these days? Well I feel it too. And I'm telling you : a major shift is coming in the world of marketing. The question is: will you adapt in time? In an epic article on their blog, the company AdBlockPlus declared being in a 'ping pong game with Facebook'. Last week, we indeed saw this ping pong game being reported in the media. Here are the main points to remember from that ...

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